Ford's electric vehicles (EVs) had a stellar year in 2023, with record sales and a surge in market share. The automaker secured the No. 2 spot among EV brands in the U.S., trailing only Tesla. This impressive performance was driven by strong sales growth across all three of Ford's electric models: the Mustang Mach-E, the F-150 Lightning, and the E-Transit.

Ford has recently adjusted the pricing of its F-150 Lightning electric truck. The base model has increased in price to $54,995, while the most expensive model has decreased to $92,995. These changes come in response to slower-than-expected demand for electric vehicles. Ford has also cut production of the Lightning in half.